Friday, 1 March 2013

Logo development

I have been developing Indias logo. We both feel that there is something not quite right with the current one. India in particular doesn't like the hands, so I asked her draw out some more for me to experiment with. I tried various different layouts and asked her opinion.









India has also given me some colour schemes to work with. I began by making some swatches and applied them to the logos to see how they work.



Together we both decided that the current logo that I have designed isn't quite right, so I have asked her to rewrite her signature, this time by hand in an attempt to reflect the handcrafted style of her work.



I have vectored her new signature and added the new hands, however India prefers the signature as it stands alone without the hands. I also put together a simplified version of the logo which inclues just her initials. She has decided that she likes both of these, the whole signature to be used as the main logo and the initials to be used as a kind of crest or signature for her work.







One issue we came across was that the 'I' may be misread as an 'L'. I tried some variations to make it more readable, but they don't work as well aesthetically. We decided to keep the original 'I' and that in context people will be able to read it accurately.

The final logos. I have kept true to the original signature as much as possible, but have tweaked the spacing and alignment to neaten it up.




Factory 4

Factory 4, now called inc. workshop is a screenprinting studio based in Leeds. They let out there printing equipment, and have everything from vacuum beds to a laser cutter. I have printed there a lot in the past and would like to use them as a case study in my context publication. It will be good to pick their brains about traditional printing methods, and the relevance they have in todays design industry.







Kenichi Yokono

Yokono is a Japanese illustrator that specialises in relief and woodblock prints. His illustrative style doesn't necessarily reflect the style of traditional Japanese art, but he has used the technique and merged it with his own style. 





Yearbook meeting

After finding out that we had been given the Art and Design (Interdisciplinary) yearbook to design, I had a meeting with my yearbook group ahead of meeting with the programme to determine any ideas that we have come up with. This course have been given the poster option with a full PDF.

Our main issue is that the programme is stopping after this year, so their yearbook isn't to advertise the course. We decided that the best route would be to design a keepsake for the students, as their isn't room to fit everyones work and then treat the PDF as a point of contact and information for the students. We are happy with this idea but we can't make any ultimate decisions until we hear back from the course and meet with them.